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| Mobile SEO Not So Different After All |
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Some observers maintain that mobile SEO, as a separate discipline from regular SEO requiring its own special techniques, is a myth. While I think that's going a little too far, there are certain practices that some SEOs advocate to rank for mobile searchers which may not be necessary after all.
I owe a debt to Bryson Meunier, who exposed the myths I'm going to discuss in his post on Search Engine Land. If you're trying to reach a mobile audience, you face enough challenges without trying to do things that will at best have no effect and at worst might actually be harmful. Let's take a look at these myths. The first myth is that you need a dotMobi site for indexing and ranking purposes. Yes, the whole point of the dotMobi global top level domain is to serve those who want their domains to reach mobile users. But you might be surprised to learn that most businesses, when building a mob...Author:... |